Elevate your style with this vintage heart charm pendant by James Avery. Crafted in sterling silver, this original piece showcases a religious theme with a charming pierced cross design. Made in the United States, this pendant is perfect for adding a touch of elegance to any outfit.


Hallmarked with JA and a candelabra to the rear for James Avery
Good condition, some surface scratches
Size 1.5cm x 1.5cm (excl bale)
Weight 1.5g


James Avery Artisan Jewlry
In the summer of 1954, James Avery started his jewelry business in a two-car garage with about $250 in capital. He built a small workbench, then bought a few hand tools and scraps of silver and copper. It was his desire to create jewelry that had meaning for him and his customers as well as having lasting value.

In 1957, he mailed his first Christian jewelry catalog. It was 16 pages and featured 39 items, all handmade. This was the year he also hired his first employee, Fred Garcia. "I had been doing everything myself - designing, sawing, polishing, finishing and selling. I thought 'what am I going to do? I can't saw that fast!" In his honor, the company now awards a yearly scholarship that bears Fred's name.

Today we, as a company, offer fine jewelry designs in sterling silver, 14K and 18K yellow and white gold, and gemstones for ladies and men, and maintain some 1100 designs and 14,000 separate jewelry items in the active product line. In order to maintain the quality and responsiveness essential to a successful business, we are vertically-integrated, meaning we design, manufacture, market and sell our own product line